Andrew Humphries, Co-Founder at The Bakery
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Andrew Humphries


Co-Founder
The Bakery

Check out the incredible speaker line-up to see who will be joining Andrew.

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14th June - Day 1 - Fostering Strategic Collaborations To Drive Greater Business Value

Monday, June 6th, 2016


11:30 Case Study Revolution - What Are The Best Ways To Interact With Ground-Breaking Marketing Start-Ups To Drive Innovation?

  • Navigating the marketing start-up landscape: how do you find this new talent, where do they congregate and in what type of business hubs? How can marketing and procurement leverage the freelance and start up marketplace?
  • Rethinking marketing procurement’s role in fostering these emerging types of relationships – how best to position your involvement with marketing and other stakeholders to ensure maximum effectiveness
  • Overcoming internal business inhibitors to working with start-ups - the key processes and contract amendments necessary to allow agile yet secure partnerships