Andy Hopkinson, Head of Global Accounts at Adstream
Adstream Logo

Andy Hopkinson


Head of Global Accounts
Adstream

Check out the incredible speaker line-up to see who will be joining Andy.

Download The Latest Agenda

14th June - Day 1 - Fostering Strategic Collaborations To Drive Greater Business Value

Monday, June 6th, 2016


16:00 Creative Boardroom - Establishing An End-To-End Business Model: How To Take The Lead To Foster Innovation

  • How can you better understand the consumer engagement value chain?
  • What are the people, processes and technology investments required?
  • Moving from silos to a true end to end business model: How to reorganise your function to address the new complex digital marketplace
  • How to create an agile flexible system that allows you to fund pilots and test new strategies with ease
  • How marketing procurement can take the lead and foster innovation by forging new connections with internal and external stakeholders